Which scenario best illustrates a time-bound promotion?

• A. A discount valid for 24 hours.
• B. A discount valid for 7 days.
• C. A discount valid for 48 hours during a regional holiday.
• D. A discount valid for 90 days.

Answer: (C)

Time-bound promotions rely on a clearly defined window that creates urgency. The discount lasting 48 hours during a regional holiday is the best example because it pairs a specific, short time frame with a real local event. That combination heightens urgency and relevance for shoppers who are already thinking about the holiday, encouraging quicker action.

The 24-hour option is also time-bound, but without the event tie it’s less contextual. A 7-day window spans a week, which dilutes urgency, and a 90-day window is long enough that the pressure to act quickly fades.